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UFB Newsletter Issue #061 Web site marketing strategy
November 28, 2006
The Key To Family Business Success
ISSN 15465640

Understanding Family Business brings you articles and tips from Family Business Experts who understand family values and business systems.

If you like this e-zine, please do a friend and us a favor and pass it on.

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Understanding Family Business

November 28, 2006 Issue #061

Don't forget one of the most popular features of our web site is our initiative called Family Business Profiles.

Oreck Corporation's headquarters and Mississippi plant were devastated by the 2005 hurricane Katrina. But family spirit was the catalyst that let them resume full operations in a phenomenal ten days.

There is a good reminder in the Oreck profile that Thanksgiving is not just one day a year, but rather an "any time / all the time" spirit. Oreck management brought all their employees together shortly after the hurricane hit to give their employees a sense that a first step was being taken in getting their lives together after Katrina


Financial Management has a new article.

Mortgage escrow is a viable concept that has been abused by lender's greed.



Our Family Business Blog [Blog is short for "web log"] mini-journal will keep you updated about site changes and other family business matters. Check it out regularly on the site from the NavBar button. Better still, subscribe to the blog using the RSS feed information on any of our pages, such as

Understanding Family Business.

And remember to Take our fr*ee assessment on the 29 Leadership Practices...

Family eBusiness

Web site marketing strategy

Part of your ebusiness activity should include a web site marketing strategy. Although the strategy must be relevant to your business, it is also a good idea to know what your competitors are doing.

You can easily find out a lot about your competition - who they host with, who is involved with maintaining their site, etc. And use a lot of other useful domain tools, such a reverse lookup to identify web sites.

Entering their domain name in the search box will take you to the detailed information page.

Domain Tools. [Domain Tools used to be]

That's it for this issue. If you have any comments, or if there are any topics you'd like to see covered, please let us know.

Comments, requested topics, blog messages...!

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