Marketing To Do List
The Marketing To Do List is a handy marketing guide for family business owners & entrepreneurs - and their family members looking for ways to expand their business by using proven marketing and brand management techniques.
This e-book contains over 100 marketing ideas and strategies to drive the success of family businesses to the next level. This “how to” e-book is targeted for family business owners seeking a handbook of “proven” marketing techniques that are easy to implement. The e-book is especially helpful for those business owners who do not have a lot of free time or “hands on” marketing expertise. It has been featured on NBC, ABC, CBS and FOX. These universal marketing techniques work regardless of the type or location of the business.
This marketing list of tips and strategies provides business owners with resources for finding marketing help at low costs that make a big impact. For those interested in doing their own marketing, you can easily execute marketing ideas or campaigns with the help of this e-book from the comfort of your own home – an ideal situation for members of a family business who are not able to be at the business every day.
With over 100 ideas and strategies, this book has something for all family businesses. “For the family business owner who has a son or daughter in college, or adult kids who live in another city and not active in the day-to-day running of the business, this e-book will enable them to help from afar with marketing and brand management opportunities,” suggests leading family business expert Don Schwerzler.
“You can pick and choose which ideas and strategies would make the most sense in promoting your family’s business and to improve brand recognition. One of the things I like about this e-book is that it can be used as a quick survey of what marketing activities are being done and what are not – sort of like a SWOT Analysis for marketing functions."
Schwerzler has been helping family business owners and entrepreneurs for more than 40 years and is the founder of the Family Business Institute and their web organization Family Business Experts. com - both of which are headquartered in Atlanta GA.
For many family businesses, the sales and marketing functions are done by the same person. As the business grows, the sales and marketing functions become two distinct job functions. This marketing handbook contains strategies to maximize productivity and efficiency in the workplace. It gives you the secrets that successful people and companies use to motivate themselves and their employees without even realizing it.
From internet marketing to public relations, this e-book covers a wide-range of topics to help you find success in your business and stand out in your industry. Learn how to enhance your website to increase conversions, how to master social media and how to pitch the media. This e-book also teaches you how to make a profit hosting your own webinar, how to cut marketing costs, and how to build strong relationships with repeat buyers.
Digital Marketing is now the most important marketing strategy a family business can use to develop the full potential of their business in terms of growth and profits. To talk with a family business marketing expert, simply use the ASK THE EXPERT form at the bottom of this page. Don't procrastinate, ACT NOW!